Adam Goldenberg and the Path to Success

Adam Goldenberg is a well-known entrepreneur. He cut his teeth as a youngster in the world of tech. With his longtime partner Ron Ressler, Goldenberg got into the world of fashion with JustFab. Now they are co-CEOs of the company.

When they started out, no one would have guessed that they would end up here. Adam Goldenberg was a whiz kid who sold his first company, Gamers Alliance, while still in high school. Intermix Media, the company he sold to, was the parent of then-giant MySpace, and brought him on board as COO.

Ressler, too, had sold a company to Intermix. After Intermix was sold to News Corporation, the two businessmen paired up. Their first joint venture, Intelligent Beauty, was launched in 2005.

Although they did not seem like the typical pair for the fashion and beauty sphere, Goldenberg and Ressler had vision. They understood what tactics and strategies would transfer from their prior experiences to the new company. They also sought out the input of experts. They sought out stylists and other experts in the industry that they wanted to conquer, and their strategy worked.

Since then, Goldenberg’s track record of success has been nearly unparalleled. JustFab, launched in 2010, is one of Adam’s and Ressler’s latest ventures. As with Intelligent Beauty, the duo sought the input of experts when breaking into the world of women’s fashion. In this case, they landed Kimora Lee Simmons. With her background as both a model, and the driving force behind Baby Phat, she has lent instant credibility to the brand. Her eye for detail and business acumen back up her reputation 100%.

JustFab has taken off in ways that almost no one expected. It was one of the first subscription clothing and accessory services on huffingtonpost.com, and it has become one of the most successful. The brand is known globally.

It has expanded in other ways, too. Originally, offerings were limited to women. However, men’s offerings are now available, too. JustFab is the parent company of athletic line Fabletics, ShoeDazzle, and FabKids.

Who knows where Goldenberg’s vision will lead next. For someone so young, he has already achieved so much. What’s better, he passes it on, as a partner at Crosscut Ventures. This venture capital company seeks to expand the growth of the tech sector in California by funding the next generation of entrepreneurs. Source: http://www.bloomberg.com/research/stocks/private/person.asp?personId=1477272&privcapId=37181322

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